{"title":"Iams","description":"\u003cdiv class=\"flex flex-col text-sm pb-25\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:82ee32d7-88e1-4495-89a0-cb149a96c48c-41\" data-testid=\"conversation-turn-36\" data-scroll-anchor=\"true\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"7c5b9643-ad86-4171-b712-6b6e72f9b111\" data-turn-start-message=\"true\" dir=\"auto\" data-message-model-slug=\"gpt-5-3\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"336\"\u003eIams is a globally recognised pet food brand known for its science-backed approach to dog and cat nutrition. Founded in 1946, Iams has built its reputation on developing balanced recipes that support pets’ health at every life stage, combining nutritional expertise with high-quality ingredients. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"338\" data-end=\"873\"\u003eThe Iams range includes dry dog food, wet dog food, dry cat food, and wet cat food, with formulas tailored for puppies, kittens, adult pets, and seniors. Many recipes feature high-quality animal protein as a key ingredient, alongside essential vitamins and minerals to support strong muscles, healthy digestion, and immune system function. Iams also offers specialised options such as weight management and sensitive formulas, helping pet owners choose food suited to their pet’s specific needs. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"875\" data-end=\"1192\"\u003eA key benefit of Iams is its focus on complete and balanced nutrition backed by decades of research and collaboration with veterinary professionals. Its recipes are designed to deliver consistent, reliable results, supporting everything from coat condition to overall vitality. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1194\" data-end=\"1399\"\u003eWith a long-standing reputation for quality and accessibility, Iams remains a trusted choice for everyday pet nutrition.\u003c\/p\u003e\n\u003cp data-start=\"1194\" data-end=\"1399\"\u003eBrowse our full range of Iams products to find the right option for your dog or cat.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"z-0 flex min-h-[46px] justify-start\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","products":[{"product_id":"iams-adult-chicken-dry-cat-food-10kg","title":"Iams Adult Chicken Dry Cat Food - 10kg","description":"\u003cp\u003eIams for Vitality with Fresh Chicken Indoor adult and Senior Cat Food is a complete and balanced dry cat food for cats aged 1+ years. Made with expert advanced nutrition to help support your dog's 7 signs of healthy vitality, including their growth and development. All of this packed into a tasty recipe with 89% animal protein (out of total protein) for your pet to enjoy every day.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969091809662,"sku":"123067N","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946195"},{"product_id":"iams-adult-chicken-dry-cat-food-3kg","title":"Iams Adult Chicken Dry Cat Food - 3kg","description":"\u003cp\u003ePlenty of delicious poultry combined with a few beneficial extras, this IAMS Advanced Nutrition Adult Cat with Chicken tastes amazing and offers your cat everything it needs for ideal nutrition. This dry food has a complete recipe that is ideally suited for nourishing your adult cat. It contains highly-digestible ingredients offering a range of health benefits.\u003cbr\u003e\nThis IAMS Advanced Nutrition Adult Cat with Chicken has a high content of animal protein, which is essential for maintaining muscles. It is completed with selected animal and vegetable ingredients, which provide prebiotics, omega fatty acids and vitamins. The recipe of this IAMS Advanced Nutrition Adult Cat with Chicken also contains beneficial minerals and trace elements.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969091907966,"sku":"T81601891","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Chicken-Dry-Cat-Food-3kg_1.jpg?v=1771946193"},{"product_id":"iams-adult-lamb-chicken-dry-cat-food-10kg","title":"Iams for Vitality With Lamb Adult Dry Cat Food - 10kg","description":"\u003cp\u003eIAMS Advanced Nutrition Adult Cat with Lamb contains a delicious 41% poultry and aromatic lamb, offering exquisite flavour for your adult cat between the ages of 1-6 years. Selected ingredients combine in this premium dry food to ensure high acceptance and an essential supply of animal protein, to keep muscles strong and healthy. IAMS Advanced Nutrition Adult Cat with Lamb also contains important vitamins and minerals, with antioxidants to ensure a strong immune system and free from added colours, flavours or preservatives.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092006270,"sku":"492322","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Lamb-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946194"},{"product_id":"iams-adult-lamb-dry-cat-food-3kg","title":"Iams Adult Lamb Dry Cat Food - 3kg","description":"\u003cp\u003eIAMS Cat Adult with Lamb 1-6 years Iams for Vitality Adult With Lamb (37% chicken \u0026amp; turkey, 4% lamb, chicken \u0026amp; turkey and lamb combined 41%) is a complete and balanced cat food for adult cats. It contains no added artificial colours, flavours or preservatives. Composition: Dried Chicken and Turkey (37%, a natural source of taurine), maize, wheat, animal fat, lamb (4.1%), rice, dried beet pulp (1.9%), hydrolysed animal proteins, dried whole egg, fructooligosaccharides (0.66%), potassium chloride, brewer's dried yeast, calcium carbonate, fish oil. Feeding Guidelines: Size of cat Grams per day 2kg 25 - 40g 3kg 40 - 60g 4kg 55 - 75g 5kg 70 - 95g 6kg 80 - 115g 7kg 95 - 135g\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092104574,"sku":"T81601905","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Lamb-Dry-Cat-Food-3kg_1.jpg?v=1771946199"},{"product_id":"iams-adult-large-breed-chicken-dry-dog-food-12kg","title":"Iams Adult Large Breed Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eRecommended for: Large breed dogs from 1-7 years IAMS for Vitality for large breed adult dogs is a 100% complete and balanced expert nutrition for your dog to enjoy and thrive on. Our tasty adult recipe with fresh chicken is based on high quality animal protein, carefully selected to support your dog's 7 signs of healthy vitality. Dogs should be healthy, active and full of vitality. Therefore this tasty recipe contains 77% animal protein (out of total protein). IAMS is committed to provide your dog the expert nutrition they need with a great taste they will love without compromise, all to support 7 signs of healthy vitality. IAMS for Vitality supports your dog's dental hygiene thanks to crunchy kibbles and tailored mineral levels to help reduce tartar build-up. The recipe supports healthy skin and shiny coat thanks to the effect of omega 3 and 6. Watch them run and jump thanks to essential minerals, vitamin D and high quality protein to help maintain strong bones and muscles. IAMS for Vitality also contains antioxidant blend with vitamin C and E to help support the immune system. The recipe supports their digestive system with a tailored fibre blend including prebiotics and beet pulp.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092202878,"sku":"492400","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Large-Breed-Chicken-Dry-Dog-Food-12kg_1.jpg?v=1771946196"},{"product_id":"iams-adult-large-breed-lamb-dry-dog-food-12kg","title":"Iams Adult Large Breed Lamb Dry Dog Food - 12kg","description":"\u003cp\u003eIams Adult Large Breed Lamb Dry Dog Food - 12kg IAMS for Vitality large breed adult dog food is a 100% complete and balanced expert nutrition to help support your dog's 7 signs of healthy vitality. All of this packed into a tasty recipe with 75% animal protein (out of total protein) for your pet to enjoy every day. Health benefits: Healthy digestion - Tailored fibre blend including prebiotics and beet pulp for healthy digestion Healthy teeth - Crunchy kibbles and tailored mineral levels for healthy teeth Healthy skin and a shiny coat - With Omega 3 \u0026amp; 6 to support healthy skin and a shiny coat Strong muscles - Animal protein and essential minerals to help maintain strong muscles Strong bones - Enriched with essential minerals and vitamin D supporting strong bones Support the immune system - Antioxidant blend with Vitamin C and E to help support the immune system Healthy heart - Formulated with key nutrients to help nourish the heart Recommended for: Adult large breed dogs aged 1-8 years Ingredients: Dried chicken \u0026amp; turkey 24% (including chicken 14%).\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092366718,"sku":"492466","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Large-Breed-Lamb-Dry-Dog-Food-12kg_1.png?v=1771946274"},{"product_id":"iams-adult-large-chicken-dry-dog-food-3kg","title":"Iams for Vitality Adult Large Chicken Dry Dog Food - 2kg","description":"\u003cp\u003eIAMS for Vitality for adult large breed dogs with Fresh Chicken is a 100% complete and balanced dog food with up to 85% of animal protein (out of total protein). With no fillers, artificial colours, flavours or GMOs and a wheat free recipe (produced in a factory that handles wheat). Only you know your pet's individual character, but IAMS knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY TEETH: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG MUSCLES: High quality animal protein and essential minerals to help maintain strong muscles. STRONG IMMUNE SYSTEM: Antioxidant blend with vitamin E to help support the immune system. HEALTHY DIGESTION: Tailored fibre blend including prebiotics and beet pulp for healthy digestion.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092432254,"sku":"492490","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Large-Chicken-Dry-Dog-Food-3kg_1.jpg?v=1771946199"},{"product_id":"iams-adult-light-chicken-dry-cat-food-10kg","title":"Iams for Vitality Light in Fat Sterilised Dry Cat Food - 10k","description":"\u003cp\u003eDelicious chicken and turkey combine with nutritious additional ingredients in this IAMS Advanced Nutrition Light\/Sterilised Cat with Chicken, a dry food with a balanced recipe specially created for sterilised cats. The kibble is made with selected ingredients and provides your cat with high-quality protein, which is essential for maintaining lean muscle mass.\u003c\/p\u003e\n\n\u003cp\u003eThe reduced-fat recipe of this IAMS Advanced Nutrition Light\/Sterilised Cat with Chicken is tailored to help support weight control in cats after sterilisation or castration. It contains prebiotics such as FOS, alongside other ingredients, to help support healthy digestion. It is also enriched with antioxidants and vitamin E. The complete recipe makes it ideal as daily nutrition for adult cats.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092497790,"sku":"492377","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Light-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946201"},{"product_id":"iams-adult-light-chicken-dry-cat-food-2-55kg","title":"Iams Light in Fat Sterilised Dry Cat Food - 2kg","description":"\u003cp\u003eIAMS Advanced Nutrition Light in Fat with Fresh Chicken is a 100% complete and balanced adult and senior dry cat food, suitable for cats aged 1+ years. Their advanced nutrition recipes are adapted to support your cat's health, providing all the nutrients your cat needs. IAMS Light in Fat cat food with fresh chicken contains 84% animal protein, out of total protein, to provide the foundation of their natural diet and contains 30% less fat than IAMS Adult Cat Food with Fresh Chicken.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092596094,"sku":"T81601934","price":10.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Light-Chicken-Dry-Cat-Food-2-55kg_1.jpg?v=1771946203"},{"product_id":"iams-adult-light-dry-dog-food-12kg","title":"Iams or Vitality Light in Fat with Fresh Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eIams for Vitality Light in Fat with Fresh Chicken adult and Senior Dog food is a complete and balanced dry dog food for dogs aged 1+ years. Made with expert advanced nutrition to help support your dog's 7 signs of healthy vitality, including their growth and development. All of this packed into a tasty recipe with 84% animal protein (out of total protein) for your pet to enjoy every day.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092727166,"sku":"492477","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Light-Dry-Dog-Food-12kg_1.jpg?v=1771946203"},{"product_id":"iams-adult-light-dry-dog-food-3kg","title":"Iams for Vitality Light in Fat With Fresh Chicken Dry Dog Food - 2kg","description":"\u003cp\u003eIAMS for Vitality for overweight dogs with Fresh Chicken is a 100% complete and balanced dog food with up to 85% of animal protein (out of total protein). With no fillers, artificial colours, flavours or GMOs and a wheat free recipe (produced in a factory that handles wheat). It contains 30% less fat vs IAMS adult to help with the diet of your dog. Only you know your pet's individual character, but IAMS knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY TEETH: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG MUSCLES: High quality animal protein and essential minerals to help maintain strong muscles. STRONG IMMUNE SYSTEM: Antioxidant blend with vitamin E to help support the immune system.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092759934,"sku":"492566","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Light-Dry-Dog-Food-3kg_1.jpg?v=1771946203"},{"product_id":"iams-adult-ocean-fish-chicken-dry-cat-food-3kg","title":"Iams for Vitality Adult Ocean Fish Dry Cat Food - 3kg","description":"\u003cp\u003eIAMS for Vitality for adult cats with ocean fish is a 100% complete and balanced cat food for your pet to enjoy and thrive on. Our improved recipe contains 88% animal protein (out of total protein) and everything your furry friend needs as well as a delicious taste. Each cat has a unique personality. And only you knows your pet individual character, but Iams knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY URINARY TRACT: Formulated to reduce urinary HEALTHY TEETH: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG MUSCLES: High quality animal protein and essential minerals to help maintain strong muscles. STRONG IMMUNE SYSTEM: Antioxidant blend with vitamin E to help support the immune system. HEALTHY DIGESTION: Tailored fibre blend including prebiotics and beet pulp for healthy digestion.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969092858238,"sku":"T81601898","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Ocean-Fish-Chicken-Dry-Cat-Food-3kg_1.jpg?v=1771946207"},{"product_id":"iams-adult-salmon-chicken-dry-cat-food-3kg","title":"Iams Adult Salmon \u0026 Chicken Dry Cat Food - 3kg","description":"\u003cp\u003eIAMS Cat Adult with Salmon 1+6 years Iams for Vitality Adult With Salmon \u0026amp; Chicken (37% chicken \u0026amp; turkey, 4% salmon, chicken \u0026amp; turkey and salmon combined 41%) is a complete and balanced cat food for adult cats. It contains no added artificial colours, flavours or preservatives. Composition: Dried Chicken and Turkey (37%, a natural source of taurine), maize, wheat, animal fat, rice, salmon (4.1%), sorghum, dried beet pulp (1.9%), hydrolysed animal proteins, fructooligosaccharides (0.66%), potassium chloride, brewer's dried yeast, dried whole egg, calcium carbonate. Feeding Guidelines: Size of cat Grams per day 2kg 25 - 40g 3kg 40 - 60g 4kg 55 - 75g 5kg 70 - 95g 6kg 80 - 115g\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093022078,"sku":"T81601912","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Salmon-Chicken-Dry-Cat-Food-3kg_1.jpg?v=1771946207"},{"product_id":"iams-adult-small-medium-breed-lamb-dry-dog-food-12kg","title":"Iams Adult Small Medium Breed Lamb Dry Dog Food - 12kg","description":"\u003cp\u003eIams Adult Small Medium Breed Lamb Dry Dog Food - 12kg IAMS for Vitality small and medium breed adult dog food is 100% complete and balanced expert nutrition to help support your dog's 7 signs of healthy vitality. All of this packed into a tasty recipe with 80% animal protein (out of total protein) for your pet to enjoy every day. Health benefits: Healthy digestion - Tailored fibre blend including prebiotics and beet pulp for healthy digestion Healthy teeth - Crunchy kibbles and tailored mineral levels for healthy teeth Healthy skin and a shiny coat - With Omega 3 \u0026amp; 6 to support healthy skin and a shiny coat Strong muscles - Animal protein and essential minerals to help maintain strong muscles Strong bones - Enriched with essential minerals and vitamin D supporting strong bones Support the immune system - Antioxidant blend with Vitamin C and E to help support the immune system Healthy heart - Formulated with key nutrients to help nourish the heart Recommended for: Adult small and medium breed dogs aged 1 to 8 years. Ingredients: Dried chicken \u0026amp; turkey 30% (including chicken 18%), maize, maize grits, barley, animal fat.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093087614,"sku":"492455","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Small-Medium-Breed-Lamb-Dry-Dog-Food-12kg_1.jpg?v=1771946210"},{"product_id":"iams-adult-small-medium-dry-dog-food-12kg","title":"Iams Adult Small \u0026 Medium Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eIams Adult Small \u0026amp; Medium Dry Dog Food - 12kg Manufacturer's View IAMS for Vitality for small and medium breed adult dogs is a 100% complete and balanced expert nutrition for your dog to enjoy and thrive on. Our new and improved tasty adult recipe with fresh chicken is based on high quality animal protein, carefully selected to support your dog's 7 signs of healthy vitality. Strongly believing that dogs should be healthy, active and full of vitality, our tasty recipe contains 82% animal protein (out of total protein). We are committed to provide your dog the expert nutrition they need with a great taste they will love without compromise, all to support 7 signs of healthy vitality. We support your dog's dental hygiene thanks to crunchy kibbles and tailored mineral levels to help reduce tartar build-up. We want you to admire their healthy skin and shiny coat thanks to the effect of omega 3.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093251454,"sku":"445785","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Small-Medium-Dry-Dog-Food-12kg_1.png?v=1771946207"},{"product_id":"iams-adult-small-medium-dry-dog-food-3kg","title":"Iams Adult Vitality Small \u0026 Medium Dry Dog Food - 2kg","description":"\u003cp\u003eIams Adult Vitality Small \u0026amp; Medium Dry Dog Food - 2kg Manufacturer's View IAMS for Vitality for small and medium breed adult dogs is a 100% complete and balanced expert nutrition for your dog to enjoy and thrive on. Our new and improved tasty adult recipe with fresh chicken is based on high quality animal protein, carefully selected to support your dogs 7 signs of healthy vitality. Strongly believing that dogs should be healthy, active and full of vitality, our tasty recipe contains 82% animal protein (out of total protein). We are committed to provide your dog the expert nutrition they need with a great taste they will love without compromise, all to support 7 signs of healthy vitality. We support your dogs dental hygiene thanks to crunchy kibbles and tailored mineral levels to help reduce tartar build-up. We want you to admire their healthy skin and shiny coat thanks to the effect of omega 3.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093349758,"sku":"492488","price":7.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Adult-Small-Medium-Dry-Dog-Food-3kg_1.jpg?v=1771946212"},{"product_id":"iams-delights-and-sea-collection-cat-food-48-x-85g","title":"Iams Delights and Sea Collection Cat Food in Gravy- 48 x 85g","description":"\u003cp\u003eIAMS Delights is a balance and complete premium adult cat food. Complete nutrition and an irresistible taste. Product information: Healthy heart - Taurine which helps support a healthy heart and vision Strong muscles - Animal protein for strong muscles Strong teeth - Minerals helping to maintain strong teeth and bones Healthy skin - Biotin, minerals and vitamins to promote healthy skin and coat. Flavours included: Savoury Chicken \u0026amp; Turkey, Lamb \u0026amp; Red Pepper, Wild Tuna \u0026amp; Peas and Steamed Salmon \u0026amp; Cod. Composition: Chicken \u0026amp; Turkey: meat and animal derivatives (14% chicken, 12% turkey), derivatives of vegetable origin, minerals. Lamb \u0026amp; Red Pepper: Meat and animal derivatives (4% lamb), vegetables (4% pepper, from dried pepper).\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093448062,"sku":"216235","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Delights-and-Sea-Collection-Cat-Food-48-x-85g_1.jpg?v=1771946208"},{"product_id":"iams-delights-chicken-in-gravy-cat-food-for-seniors-7-12-x-85g","title":"Iams Delights Senior 7+ Chicken \u0026 Fish in Gravy Variety Pack Wet Cat Food Pouches - 12 x 85g","description":"\u003cp\u003eIAMS Delights Land \u0026amp; Sea Collection in Gravy for senior cats is a premium pet food made to meet the unique nutritional needs of your cat. The chunks of succulent meat and fish in savoury gravy offer your cat a great-tasting, wholesome meal. IAMS Delights wet food pouches combine your cat's favourite ingredients with all of the vital nutrients they need to lead an active, happy life. These tasty recipes are based on many years of research and contain a high content of animal protein, making this food nutritious and delicious. Key benefits: 100% complete and balanced premium pet food for senior cats Made with quality ingredients and combined with an irresistible taste to promote healthy vitality and delight your cat Rich in essential minerals and nutrients to help maintain strong bones A balanced combination of meat, fish, vegetables, minerals and vitamins to support your cat's wellbeing as they mature High quality nutrition to support a strong immune system Taurine to support healthy heart and vision Animal protein for strong muscles Suitable for mature and senior cats from 7+ years.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093579134,"sku":"216246","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Delights-Chicken-in-Gravy-Cat-Food-for-Seniors-7-12-x-85g_1.png?v=1771946215"},{"product_id":"iams-delights-chicken-in-gravy-chicken-12-x-85g","title":"Iams Delights Chicken in Gravy Cat food for Kittens- 12 x 85","description":"\u003cp\u003eIAMS Delights with Chicken in Gravy for Kittens - 12 x 85g. Recommended for kittens aged between 1 and 12 months. Complete and balanced premium pet food for kittens : balanced Nutrition and Healthy Digestion. Product information: Strong immune system: High quality nutrition to support a strong immune system Healthy heart: Taurine to support a healthy heart and vision Builds muscle: Animal protein to help build muscles Developing bones: Essential minerals for strong bone development Composition: Meat and animal derivatives (28% chicken, 6% pork), oils and fats (0.2% fish oil), derivatives of vegetable origin (0.6% beetpulp fibre), minerals. Vitamins: Vitamin D: 200 IU\/kg, Vitamin E: 100 mg\/kg.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093710206,"sku":"216257","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Delights-Chicken-in-Gravy-Chicken-12-x-85g_1.png?v=1771946219"},{"product_id":"iams-delights-land-and-sea-collection-cat-food-12-x-85g","title":"Iams Delights Land and Sea Collection Cat Food in Gravy -12x","description":"\u003cp\u003eIAMS Delights is a balance and complete premium adult cat food. Complete nutrition and an irresistible taste. Product information: Healthy heart - Taurine which helps support a healthy heart and vision Strong muscles - Animal protein for strong muscles Strong teeth - Minerals helping to maintain strong teeth and bones Healthy skin - Biotin, minerals and vitamins to promote healthy skin and coat. Flavours included: Savoury Chicken \u0026amp; Turkey, Lamb \u0026amp; Red Pepper, Wild Tuna \u0026amp; Peas and Steamed Salmon \u0026amp; Cod. Composition: Chicken \u0026amp; Turkey: meat and animal derivatives (14% chicken, 12% turkey), derivatives of vegetable origin, minerals. Lamb \u0026amp; Red Pepper: Meat and animal derivatives (4% lamb), vegetables (4% pepper, from dried pepper).\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969093874046,"sku":"216213","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Delights-Land-and-Sea-Collection-Cat-Food-12-x-85g_1.png?v=1771946427"},{"product_id":"iams-delights-land-and-sea-collection-in-jelly-cat-food-12-x-85g","title":"Iams Delights Land and Sea Collection in Jelly Cat Food -12","description":"\u003cp\u003eIAMS Delights Land and Sea Collection in Jelly Recommended for adult cats - 1+ years old A 100% complete and balanced premium cat food for adult cats: complete nutrition and an irresistible taste. Product Information: Healthy heart: Taurine to support healthy heart and vision Strong muscles: Animal protein for strong muscles Strong teeth: Minerals to maintain strong teeth and bones Healthy skin: Biotin, minerals and vitamins to promote healthy skin and coat. Composition: Wild Tuna and Herring in Jelly: meat and animal derivatives, fish and fish derivatives (4% tuna, 4% herring), derivatives of vegetable origin, minerals. Salmon \u0026amp; Trout in Jelly : Meat and animal derivatives, fish and fish derivatives (4% salmon, 4% trout), derivatives of vegetable origin.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969094037886,"sku":"216202","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Delights-Land-and-Sea-Collection-in-Jelly-Cat-Food-12-x-85g_1.png?v=1771946291"},{"product_id":"iams-for-vitality-indoor-with-chicken-dry-cat-food-10kg","title":"Iams for Vitality Indoor Chicken Cat Food - 10kg","description":"\u003cp\u003eIAMS for Vitality Indoor for adult and senior cats with chicken is a 100% complete and balanced cat food for your indoor pet to enjoy and thrive on. This formula contains 14% less fat than our adult recipe and is specifically designed for less active cats. It has yucca extract to reduce stool odours and a tailored fiber blend, to reduce hairballs. Our delicious recipe for indoor cats is perfect for your furry friend to stay in good health and maintain a lean body. Each cat has a unique personnality. And only you knows your pet individual character, but Iams knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY URINARY TRACT: Formulated to reduce urinary pH. HEALTHY TEETH: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG MUSCLES: High quality animal protein and essential minerals to help maintain strong muscles.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969094168958,"sku":"T81601940","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-for-Vitality-Indoor-With-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946222"},{"product_id":"iams-hairball-chicken-dry-cat-food-10kg","title":"Iams For Vitality Hairball Chicken Dry Cat Food - 10kg","description":"\u003cp\u003eIams for Vitality Hairball with Fresh Chicken adult and Senior Cat Food is a complete and balanced dry cat food for cats aged 1+ years. Made with expert advanced nutrition to help support your dog's 7 signs of healthy vitality, including their growth and development. All of this packed into a tasty recipe with 88% animal protein (out of total protein) for your pet to enjoy every day.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969094332798,"sku":"492366","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Hairball-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946223"},{"product_id":"iams-hairball-chicken-dry-cat-food-3kg","title":"Iams Hairball Chicken Dry Cat Food - 3kg","description":"\u003cp\u003eIAMS Hairball Control System Rich in Succulent Roast Chicken 1+ years Iams PROACTIVE HEALTH Hairball Rich in Chicken (40% chicken \u0026amp; turkey) is a complete and balanced cat food for adult cats. It contains no added artificial colours, flavours or preservatives. Composition: Dried Chicken and Turkey (40%, a natural source of taurine), maize grits, maize, animal fat, wheat, dried beet pulp (6%), dried whole egg, hydrolysed animal proteins, fructooligosaccharides (0.69%), potassium chloride, brewer's dried yeast, fish oil. Feeding Guidelines: Size of Cat Grams per Day 2kg 30 - 40g 3kg 40 - 60g 4kg 55 - 80g 5kg 70 - 100g 6kg 85 - 120g 7kg 100 - 140g\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969094922622,"sku":"T81601931","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Hairball-Chicken-Dry-Cat-Food-3kg_1.jpg?v=1771946222"},{"product_id":"iams-kitten-junior-chicken-dry-cat-food-10kg","title":"Iams For Vitality With Chicken Kitten Dry Cat Food - 10kg","description":"\u003cp\u003eIams for Vitality with Fresh Chicken kitten food is a complete and balanced dry cat food for cats aged 1-12 months. Made with expert advanced nutrition to help support your dog's 7 signs of healthy vitality, including their growth and development. All of this packed into a tasty recipe with 91% animal protein (out of total protein) for your pet to enjoy every day.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095053694,"sku":"919512","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Kitten-Junior-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946224"},{"product_id":"iams-kitten-junior-chicken-dry-cat-food-2-55kg","title":"Iams Kitten\/Junior Vitality Chicken Dry Cat Food - 3kg","description":"\u003cp\u003eIAMS for Vitality for kittens is a 100% complete and balanced kitten food for your pet to enjoy and thrive on. Our improved recipe contains up to 84% animal protein (out of total protein) and everything your growing kitten needs as well as a delicious taste. Each cat has a unique personality. And only you knows your pet individual character, but Iams knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY GROWTH: Essential minerals and vitamin D supporting strong bones and muscles for healthy growth. HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY DIGESTION: Tailored fibre blend including prebiotics and beet pulp for healthy digestion. HEALTHY TEETH: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG IMMUNE SYSTEM: Antioxidant blend with vitamin E to help support the immune system. BRIGHT EYES: Taurine and DHA to promote healthy vision. HEALTHY BRAIN DEVELOPMENT: DHA to promote healthy brain development. 84% animal protein (out of total protein). No fillers, artificial colours, flavours or GMOs.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095151998,"sku":"T81601883","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Kitten-Junior-Chicken-Dry-Cat-Food-2-55kg_1.jpg?v=1771946227"},{"product_id":"iams-naturally-adult-land-and-sea-collection-cat-food-12-x","title":"Iams Naturally Adult Land and Sea Collection Cat Food - 12x","description":"\u003cp\u003eIAMS Naturally Adult Land \u0026amp; Sea Collection in Gravy Cat Food - 12 x 85g The IAMS Naturally range provides cats with a 100% complete and balanced diet made with a selection of highly digestible natural ingredients. Highly digestible ingredients means cats can absorb the nutrients from the food making them look and feel great. Product Description Vitamin E: For natural defences Omega 3 \u0026amp; 6: For healthy skin and coat Fibre: For healthy digestion Protein: For strong, lean muscles Composition: Ocean Cod: Meat and animal derivatives, fish and fish derivatives (4% Cod MSC), derivatives of vegetable origin, minerals, oils and fats (0.01% fish oil, 0.05% Sunflower oil).\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095250302,"sku":"301212","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Naturally-Adult-Land-and-Sea-Collection-Cat-Food-12-x_1.png?v=1771946226"},{"product_id":"iams-ocean-fish-chicken-dry-cat-food-10kg","title":"Iams for Vitality With Ocean Fish Adult Dry Cat Food - 10kg","description":"\u003cp\u003eIams for Vitality for adult cats with ocean fish is a 100% complete and balanced expert nutrition to help support your cat's 7 signs of healthy vitality, so you can admire their shiny coat and healthy skin. All of this packed into a tasty recipe with 88% animal protein (out of total protein) for your pet to enjoy every day.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095381374,"sku":"919536","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Ocean-Fish-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946230"},{"product_id":"iams-puppy-junior-large-breed-3kg","title":"Iams for Vitality Large Breed Puppy With Fresh Chicken Dry Dog Food - 2Kg","description":"\u003cp\u003eIAMS for Vitality for large breed puppies with Fresh Chicken is a 100% complete and balanced puppy food with up to 85% of animal protein (out of total protein). With no fillers, artificial colours, flavours or GMOs and a wheat free recipe (produced in a factory that handles wheat). Only you know your pet's individual character, but IAMS knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY TEETH : Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG MUSCLES: High quality animal protein and essential minerals to help maintain strong muscles. STRONG IMMUNE SYSTEM: Antioxidant blend with vitamin E to help support the immune system. HEALTHY DIGESTION: Tailored fibre blend including prebiotics and beet pulp for healthy digestion.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095512446,"sku":"492511","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Puppy-Junior-Large-Breed-3kg_1.jpg?v=1771946232"},{"product_id":"iams-puppy-junior-large-breed-chicken-dry-dog-food-12kg","title":"Iams Puppy\/Junior Large Breed Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eIams Puppy\/Junior Large Breed Chicken Dry Dog Food - 12kg Recommended for: Large breed puppies up to 2 years old IAMS for Vitality for large breed puppies is a 100% complete and balanced expert nutrition to help support your puppy's 7 signs of healthy vitality, including their growth and development. All of this packed into a tasty recipe with 81% animal protein (out of total protein) for your pet to enjoy every day. Composition: dried chicken \u0026amp; turkey 24% (including chicken 14%), maize, maize grits, fresh chicken (6.5%), animal fat, rice, chicken gravy, dried beet pulp (2.8%), fish meal, fish oil, minerals, brewers dried yeast, dried whole egg, fructooligosaccharides (0.20%).\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095643518,"sku":"492422","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Puppy-Junior-Large-Breed-Chicken-Dry-Dog-Food-12kg_1.jpg?v=1771946232"},{"product_id":"iams-puppy-junior-small-medium-breed-chicken-dry-dog-food-3kg","title":"Iams for Vitality Small\/Medium Breed Puppy With Fresh Chicken Dry Dog Food - 2kg","description":"\u003cp\u003eIAMS for Vitality for small and medium breed puppies with Fresh Chicken is a 100% complete and balanced puppy food with up to 85% of animal protein (out of total protein). With no fillers, artificial colours, flavours or GMOs and a wheat free recipe (produced in a factory that handles wheat). Only you know your pet's individual character, but IAMS knows the nutrition they need for the 7 signs of healthy vitality. 7 SIGNS OF HEALTHY VITALITY: HEALTHY SKIN \u0026amp; COAT: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. HEALTHY TEETH: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. STRONG MUSCLES: High quality animal protein and essential minerals to help maintain strong muscles. STRONG IMMUNE SYSTEM: Antioxidant blend with vitamin E to help support the immune system. HEALTHY DIGESTION: Tailored fibre blend including prebiotics and beet pulp for healthy digestion.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095807358,"sku":"492500","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Puppy-Junior-Small-Medium-Breed-Chicken-Dry-Dog-Food-3kg_1.jpg?v=1771946234"},{"product_id":"iams-puppy-junior-small-medium-chicken-dry-dog-food-12kg","title":"Iams Puppy\/Junior Small\/Medium Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eIams Puppy \u0026amp; Junior Small\/Medium For small \u0026amp; medium breed pups from 3 weeks to 12 months of age Nutrient and energy dense to support healthy growth Fortified with Omega 3 fatty acids to support healthy skin and coat Natural fibre (beet pulp) for healthy digestion Elevated DHA for optimal brain development As well as a high content of animal-based protein, Iams also contains: No added colours, flavours or preservatives. Quality ingredients and optimal levels of calcium, vitamins and minerals: promotes healthy growth and strong teeth, muscles and bones. Prepared with high levels of succulent chicken: for outstanding taste and excellent overall condition. Fortified with vitamin E: to help build strong natural defences. Special fibre: promotes healthy digestive system, small stools and easy clean up. Ingredients: Chicken \u0026amp; Turkey (32%) Maize Animal Fat Wheat Poultry Meal Sorghum Barley Dried Beet Pulp Chicken Digest Fish Meal Dried Whole Egg Brewer's Dried Yeast Potassium Chloride Sodium Chloride DL­methionine.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969095905662,"sku":"492411","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Puppy-Junior-Small-Medium-Chicken-Dry-Dog-Food-12kg_1.jpg?v=1771946395"},{"product_id":"iams-senior-large-breed-chicken-dry-dog-food-12kg","title":"Iams Senior Large Breed Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eIams Senior Large Breed Chicken Dry Dog Food - 12kg IAMS for Vitality large breed senior dog food is a 100% complete and balanced expert nutrition that helps to support your dog's 7 signs of healthy vitality, including keeping their digestive system in working order. All of this packed into a tasty recipe with 78% animal protein (out of total protein) for your pet to enjoy every day. Health benefits: Healthy digestion - Tailored fibre blend including prebiotics and beet pulp for healthy digestion Healthy joints - With high quality animal protein and essential minerals to promote healthy joints Healthy teeth - Crunchy kibbles and tailored mineral levels for healthy teeth Healthy skin and a shiny coat - With Omega 3 \u0026amp; 6 to support healthy skin and a shiny coat Strong bones - Enriched with essential minerals and vitamin D supporting strong bones Support the immune system - Antioxidant blend with Vitamin C and E to help support the immune system Healthy heart - Formulated with key nutrients to help nourish the heart Ingredients: Dried chicken \u0026amp; turkey 27% (including chicken 16%), maize, maize grits, barley, fresh chicken (4.7%), sorghum, animal fat,.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969096036734,"sku":"492444","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Senior-Large-Breed-Chicken-Dry-Dog-Food-12kg_1.png?v=1771946315"},{"product_id":"iams-senior-mature-chicken-dry-cat-food-10kg","title":"Iams For Vitality With Chicken Senior Dry Cat Food - 10kg","description":"\u003cp\u003eDental Care System - reduces tartar build up Optimal levels of high quality animal proteins - to support muscle mass, organ \u0026amp; immune function Lowered fat level + L-carnitine - Weight control and improved body condition Anitoxidants - to support declining immune system Fortified with Omega 3 fatty acids - for helathy skin \u0026amp; coat Beet pulp - for healthy digestive system Joint Support (including glucosamine) - to support healty joint cartilage production, joint health and mobilty NEW TASTE New and improved taste New recipes on Iams dry adult with more protein and less fat vs. previous Iams recipes. Fantastic new packaging clearly communicating the improvement doubling shopper purchase intent among current non-users (4x more preferred by cats than previous Iams' recipes) 100% Balanced \u0026amp; Complete Animal protein is the main protein source Contains antioxidants such as vitamin E NO artificial colourants, flavourings or preservatives added NO GMO ingredients Supports Urinary Tract Health.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969096135038,"sku":"919548","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Senior-Mature-Chicken-Dry-Cat-Food-10kg_1.jpg?v=1771946237"},{"product_id":"iams-senior-mature-chicken-dry-cat-food-3kg","title":"Iams For Vitality With Chicken Senior Dry Cat Food - 3kg","description":"\u003cp\u003eIams for Vitality Senior Dry Cat Food is a 100% complete and balanced dry cat food for cats aged 7+ years. The tasty recipe with fresh chicken is based on high-quality animal protein, carefully selected to support your cat’s 7 signs of healthy vitality.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969096200574,"sku":"T81601919","price":13.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Senior-Mature-Chicken-Dry-Cat-Food-3kg_1.jpg?v=1771946238"},{"product_id":"iams-senior-mature-dry-dog-food-12kg","title":"Iams Senior Small\/Medium Breed Chicken Dry Dog Food - 12kg","description":"\u003cp\u003eIAMS Advanced Nutrition Senior Small \u0026amp; Medium Dog 8+ with Chicken is a specially adapted complete dish to meet the needs of senior dogs over 7 years old. This IAMS Advanced Nutrition Senior Small \u0026amp; Medium Dog 8+ with Chicken contains 82% animal protein (of the total protein content), as well as vital nutrients for your dog's senior years.\u003cbr\u003e\nVitamin D can help to maintain healthy muscles and bones. IAMS Advanced Nutrition Senior Small \u0026amp; Medium Dog 8+ with Chicken also contains beneficial antioxidants to support the body's immune system strength. This kibble for senior dogs contains a tailored fibre mix with prebiotics and beet pulp to help support optimum digestion. The special Dental Care System can help support dental hygiene, which is essential for many older dogs.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969096462718,"sku":"492433","price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Senior-Mature-Dry-Dog-Food-12kg_1.jpg?v=1771946239"},{"product_id":"iams-senior-mature-dry-dog-food-3kg","title":"Iams Vitality Senior\/Mature Dry Dog Food - 2kg","description":"\u003cp\u003eIAMS for Vitality for small and medium breed senior dogs is a 100% complete and balanced expert nutrition for them to enjoy and thrive on. Our new and improved tasty senior recipe with fresh chicken is based on high quality animal protein, carefully selected to support your dog's 7 signs of healthy vitality. Strongly believing that dogs should be healthy, active and full of vitality, our tasty recipe contains 82% animal protein (out of total protein). We are committed to provide your dog the expert nutrition they need with a great taste they will love without compromise, all to support 7 signs of healthy vitality. We support your dog's digestive system thanks to a tailored fibre blend, including prebiotics and beet pulp. Aware that your senior dog might not be as active as they used to be, we want to make sure that we look after their mobility with high quality protein, essential minerals and vitamin D to promote healthy joints and strong bones. We also care about your dog's dental hygiene thanks to crunchy kibbles and tailored mineral levels to help reduce tartar build-up. You can admire your dog's healthy skin and shiny coat thanks to the action of omegas 3 and 6.\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969096593790,"sku":"492522","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Senior-Mature-Dry-Dog-Food-3kg_1.jpg?v=1771946239"},{"product_id":"iams-small-medium-breed-adult-lamb-dry-dog-food-2kg","title":"Iams for Vitality Small\/Medium Breed Adult Lamb Dry Dog Food - 2kg","description":"\u003cp\u003eIAMS for Vitality for adult small and medium breed dogs with Lamb is a 100% complete and balanced dog food with up to 85% of animal protein (out of total protein). With no fillers, artificial colours, flavours or GMOs and a wheat free recipe (produced in a factory that handles wheat). Only you know your pet's individual character, but IAMS knows the nutrition they need for the 7 signs of healthy vitality. 7 signs of healthy vitality: Healthy skin \u0026amp; coat: Omega 3 \u0026amp; 6 to support healthy skin and shiny coat. Healthy teeth: Crunchy kibbles and tailored mineral levels to help reduce tartar build up for healthy teeth. Strong muscles: High quality animal protein and essential minerals to help maintain strong muscles. Strong immune system: Antioxidant blend with vitamin E to help support the immune system. Healthy digestion: Tailored fibre blend including prebiotics and beet pulp for healthy digestion. Healthy heart: Key nutrients to help nourish the heart. Strong bones: Enriched with essential minerals and vitamin D. Dog food for small \u0026amp; medium breeds with up to 85% of animal protein to support 7 signs of healthy vitality, Antioxidant blend with Vitamin E to help support the immune system of your dog, Crunchy kibbles and tailored mineral levels\u003c\/p\u003e","brand":"Iams","offers":[{"title":"Default Title","offer_id":56969096692094,"sku":"492544","price":7.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0970\/4731\/4814\/files\/Iams-Small-Medium-Breed-Adult-Lamb-Dry-Dog-Food-2kg_1.jpg?v=1771946242"}],"url":"https:\/\/petsparents.co.uk\/collections\/brand-iams.oembed","provider":"Pets Parents","version":"1.0","type":"link"}